Rankings that survive an algorithm update
Technical foundations, entity-level information architecture and content built to a keyword map, not to a word count.
Explore SEOSEO · GEO · AEO — Ahmedabad, India
Search now decides twice — once inside Google's index, and again inside an AI answer. Scapex builds for both.
There are two places a buyer now looks: the Google results page, and the answer an AI gives them. We work on both, because they are fed by the same thing — whether a search engine can find a clear, checkable answer on your site.
We started after AI search had already arrived, so we have never had to bolt an AI practice onto an older one. We work with companies in the United States, United Kingdom, Australia and Canada, and we publish our own measurements — including the ones that went against us.
Capabilities
Technical foundations, entity-level information architecture and content built to a keyword map, not to a word count.
Explore SEOGenerative and answer engine optimisation: structured facts, citable sources and the entity signals assistants actually reach for.
Explore GEO & AEOPipeline and revenue attribution rather than vanity rankings, with AI-citation share tracked alongside classic position data.
Explore measurementWhy this focus
Figures below are counted from a review of the 50 most-cited SEO companies worldwide — their live homepages, meta titles and service menus, audited September 2026.
A note on our own numbers. Rather than publish client counts, retention rates or ROI multiples we have not yet earned, this page carries none. The figures above describe the market we studied, not results we are claiming. Case studies will appear here as engagements complete.
Services
Most clients start with one and add a second only once the first is working. We do not sell bundles.
Show up on Google when someone searches for what you sell. Technical fixes, the pages that can rank, and the links that hold them.
Get quoted when someone asks ChatGPT, Gemini or Google’s AI for a recommendation.
Buy the clicks you cannot earn yet, and find out in weeks what organic takes a year to tell you.
Content, email and press coverage planned off the same keyword map as the search work.
The site itself — fast, clear on a phone, and built so search engines can read it.
Approach
The sequence matters more than any individual tactic. Content published before the architecture is fixed competes with itself; links built before the content exists have nowhere to point.
Crawl, log files, Core Web Vitals, index coverage and an honest read of what is currently holding the site back.
A mapped universe of target terms — clustered by intent, assigned to a page, ordered by priority. No page is written without one.
Technical fixes, internal linking and schema. Unglamorous, and the reason later work compounds instead of plateauing.
Pages built to the map, then earned coverage and digital PR pointed at the pages that carry commercial intent.
Monthly reporting against pipeline, quarterly re-planning, and continuous tracking of where AI assistants cite you.
Where visibility happens
A modern results page is not ten blue links. For most commercial searches in India it carries ads, an AI-written overview, a local map pack, a People Also Ask box and the organic results — and each one is won by different work.
We plan SEO, GEO, AEO and local search against the same keyword map, so the page that ranks is also the page the AI answer quotes and the Business Profile links to.
Insights
Writing on search grounded in data we actually pulled. No predictions, no listicles, no posts that exist to hit a publishing quota.
Get started
Send us a URL. You will get back a written read of your technical health, your current AI-answer visibility and the three things worth fixing first — whether or not you go on to work with us.
Ahmedabad, Gujarat · Replies within two working days